Rhinos say the predominantly white jersey will “complement the club’s home and away shirts for the new campaign, but most importantly raise funds and awareness for the MNDA”.
A decision on when it will be worn will be made after Betfred Super League fixtures have been announced, which is expected to be towards the end of this month.
Burrow, an eight-time Grand Final winner with Rhinos from 2004-2017, was diagnosed with MND in December, 2019.
He has become a high-profile ambassador for the MNDA and was awarded an MBE in the latest new year honours.
Replica shirts cost £49.99 for adults and £10 from every full-price sale will go to the charity which is dedicated to supporting sufferers and finding a cure for the terminal illness.
Rhinos director of rugby Kevin Sinfield hailed the shirt’s design and welcomed the club’s latest fund-raising initiative.
Sinfield, who raised more than £2.6m by running seven marathons in seven days last December, said: “I think the shirt looks great and there are so many lovely touches that remind us all about Rob and the battle everyone in the MND community is going through every day.
“I know the players will wear the shirt with pride just as Rob did throughout his incredible career.”
He added: “The best part is the fantastic money and awareness this will raise for the MND Association and on behalf of everyone involved.
"I would like to say a big thank you to our partners at OXEN for their generosity and especially to all those who order their replica shirt.”
The shirt includes a number of special features to celebrate Burrow’s career.
On the back - 196 stripes to represent 196 tries for Leeds.
Across the front - 17 hoops to represent 17 seasons at Leeds.
Around the collar - To show the club’s support for the MND community it reads #MND.
Across the chest - 38 stripes to represent Burrow’s age.
Along the back - The distinctive Rob Burrow and MND Association logo with £10 from the sale of every shirt going to the MND Association.
Across the heart - Rob Burrow’s iconic number 7 with the Leeds Rhinos badge at its centre.
Jenn Dodd, the MNDA’s regional fundraiser for Yorkshire, Humberside and the north east, said described the shirt’s design as “amazing".
She said: “It celebrates so many aspects of Rob’s career while also acknowledging Rob and all those in the MND community.
“The ongoing commitment to raising awareness and fundraising from everyone involved at Leeds Rhinos is continuing to make a real difference to people with and affected by MND.
“We are so grateful to all involved and look forward to seeing people in the future proudly wearing this special shirt inspired by their legend.”
Adult shirts are sized XS to 6XL, with women’s shirts available in sizes 8-20.
Junior shirts, costing £39.99, are available in sizes age six to 14 with toddler shirts priced at £29.99.
Replica shirts are available now via www.leedsrhinosshop.com.
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