Leeds United announce new shirt sponsorship deal for centenary campaign

Leeds United have announced a new two-year deal with 32Red, who will remain as the club's main sponsors of the Whites 2019/20 home and away kit.

Monday, 24th June 2019, 2:11 pm
Leeds United striker Patrick Bamford.

United striker Kemar Roofe was spotted showing off the new training wear across social media on Monday morning as Marcelo Bielsa's side returned for pre-season.

Leeds have now announced a new two-year deal, which will see 32Red remain as the club's main shirt sponsors for at least the next two seasons.

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Unibet, who are also owned by Kindred Group, will now have a presence across United's training wear and have been named as the official match kit sponsor for the pre-season tour to Australia.

The Whites first linked up with 32Red in 2016, and will now enter their fourth season of sponsorship with the company.

Leeds United Executive Director Paul Bell said: “We are pleased to continue our journey with 32Red and this latest extension represents one of the largest commercial agreements in our history, which is testament to the outstanding value that we continue to deliver for our sponsors.

“As part of the new agreement we are also excited to announce that Unibet branding will be displayed on our training wear as well as on the pre-season playing kit that the team will be wearing in Australia for our two exciting friendly matches.

“We have exciting plans for the rest of our centenary season and we are thrilled that 32Red will be involved in what we hope will be a historic kit.”

Junior kits will remain without the 32Red or Unibet branding, with Utilia remaining as the main sponsors.