Harvey Edwards and Austin Coughlan launched their own clothing brand and website ‘BUNNiT’ on Tuesday.
The two friends who originate from North Wales came up with their business idea in lockdown and have been running social media advert campaigns on Instagram and Snapchat in order to gain wider exposure.
Harvey said “I’ve had the idea for the BUNNiT for about 2 years now.
"The idea never came to fruition as I had no idea how I’d have gone about setting up a business.
"Austin studies business at LBU, we were sat together when he was on an enterprise seminar, so I proposed the idea to him during that.
"In the space of about 30 minutes Austin had already drawn up a basic business plan.
"Austin manages the back-end business side of things and I am in charge of the creative side.
“There was a feeling of hopelessness throughout lockdown, not working and not having the usual university experience gave us the burning desire to strive for more and take matters into our own hands.
"The fact that we have had so much free time to work on the brand has helped loads too, we have been able to dedicate countless hours into the business which otherwise would’ve been spent elsewhere”
Operating out of a student accommodation in Leeds the pair have been working tirelessly towards their website’s opening date - June 1 - however when the website opened this morning demand was so high that now only very limited stock remains.
The success of a business post lockdown is not lost on the pair, who when interviewed made it clear how grateful they were of the support they had received.
Harvey added: “The feedback and support from our friends and people in the area has been overwhelming to say the least.
"We have gained hundreds of followers on Instagram within the space of about three weeks.
"On the first day of release, we sold out of size small in about 15 minutes of the T shirt going live on the website.”
With their first clothing ‘drop’ being so successful Harvey and Austin hope they are on the first steps of a career in the fashion industry.
Harvey added: “Neither of us can see ourselves working a 9 to 5 job day in and day out, it would be a dream if we could one day earn a living doing what we love.
"We believe if we persevere, dedicate ourselves to the brand and keep growing at the speed that we have done already, it could definitely be a possibility.”