Officers from Blackpool police were called shortly after 5pm on Tuesday to fields near to School Road to reports a child had been injured.
Emergency services attended and the boy was taken to hospital but died a short time later.
Police said, although inquiries are still ongoing, it is believed the boy was struck by lightning.
The boy’s family have been informed and are being supported by officers.
Detective Superintendent Nick Connaughton of Lancashire Police said: “This is a truly devastating incident and our thoughts are wholeheartedly with the family and friends of the young boy, who has passed away, at this very sad and distressing time.”
Road closures in place following the incident have now been lifted.
Anybody with information about the incident, or who witnessed it and has not yet spoken to police is asked to get in touch on 101, quoting log 1169 of May 11.
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