Italian '˜Natale' at Leeds Harvey Nicks
The Harvey Nichols Christmas window is usually a sight to be seen in its own merit and this year is no exception.
The cool theatrical theme is based around the store’s Britalia campaign which is embracing the best of Italy.
It takes inspiration from the country’s architecture and using lighting techniques there is a day theme and ‘risque’ night theme featuring two ‘Bad Santas’.
Elaborate chandeliers, garlands, candelabras and clouds have been engineered using 4,000 transparent and ice white balls.
The dressed window which is now lighting up dark nights for late night shoppers also forms part of the city’s arts and lights trail being run by Welcome To Leeds.
Janet Wardley, head of visual display, said: “It has been an exciting challenge to transform the store’s facade.
“The use of lighting effects to create two different night and day displays highlights our iconic, playful and daring brand identity, as well as reflecting the key colour combinations of our global winter campaign ‘Britalia’.”
Britalia is being run in conjunction with the Italian Ministry of Economic Development.