Dacre, Son & Hartley to expand franchises network after success of Morley site

One of Yorkshire's largest independent estate agents is set to expand its franchise network following the success of its Morley site.

Friday, 30th April 2021, 6:00 am

Dacre, Son & Hartley. which was founded in Bramhope in 1847, has 20 sites across West and North Yorkshire

It also has two successful franchised branches in Morley and Elland.

The firm now plans to grow its franchise network further across the north of England, after partnering with Ilkley-based business Accentia Franchise Consultants.

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Dacre, Son & Hartley is set to expand its franchise network following the success of its Morley site. Pictured: Morley.

Accentia Franchise Consultants will work to guide the estate agent through the expansion, as well as identifying potential franchisees.

Patrick McCutcheon, head of residential at Dacre, Son & Hartley, said: “We already have two franchisees in south west Leeds and Halifax and they have quickly become flourishing and well-respected estate agents in their local areas.

"Target sites include York, Richmond, Clitheroe, Kendal and Wakefield.

“We’ve worked closely with our existing franchisees to provide ongoing support and integrate them into our office network.

Patrick McCutcheon, head of residential at Dacre, Son & Hartley.

"They also benefit from our incredibly active web presence, our dedicated IT and marketing functions, ongoing training, our 200 years of heritage in Yorkshire’s property market and our highly regarded brand.

“It’s been very successful and we’re now looking forward to expanding our franchise network through this tried and tested model.

"It’s a great opportunity for entrepreneurial people, as well as those with a knowledge of property and existing estate agents who aspire to own their own business.”

Gavin Townsend, who is the owner of Dacre, Son & Hartley’s Morley franchise, added: “The guidance, advice and support that Dacre, Son & Hartley provided as I’ve established and operated my business has been fabulous and we’re now one of Morley’s top performing estate agents.

"I truly believe I could not have found a better estate agent to take a franchise with.

"The company is very forward thinking and invest heavily in all the latest technology, so you always feel one step ahead of the competition.’’

Paul Mitchel, from Accentia Franchise Consultants, said: “This is a great collaboration for two Yorkshire born businesses that are both headquartered in Ilkley.

"Dacre, Son & Hartley is a leading name in Yorkshire’s property market and there’s no doubt this is an exciting opportunity for aspiring estate agents who want to be part of a business that has stood the test of time over the last 200 years.”