A Rolls-Royce is, by any standards, an exclusive vehicle. Each year the company sells in the region of just 5,000 cars and with prices starting at more than £230,000 they remain the preserve of only the very wealthy.
But for some people that level of exclusivity isn’t enough and that is why Rolls-Royce’s Bespoke Collective exists.
This team of designers and craftspeople will take a “standard” Roller and customise it precisely to an individual owner’s specification to create a one-of-a-kind machine. From paint and upholstery to dashboard design and even speaker grilles, the super-wealthy can ensure that their Phantom, Ghost, Wraith, Dawn or Cullinan is unique.
Now, Rolls-Royce Bespoke has revealed images of some of the cars it worked on in 2020 along with details of each commission from the design team.

7. Cullian 'Spirit of Russia' collection
CANVAS: CULLINAN │MEDIUM: PAINT, STARLIGHT HEADLINER, EMBROIDERY Cullinan proved the perfect canvas for a series of four individual Bespoke commissions dedicated to legendary Russian mountains: ‘Elbrus’, ‘Krasnaya Polyana’, ‘Golden Mountains’ and ‘Klyuchevskaya Sopka’. The Iced Black Diamond, Iced Gunmetal Steel, Midnight Sapphire Blue and Premiere Silver exterior hues are inspired by frosty peaks and are complemented by darkened chrome exterior detailing on each of the Cullinans. Inside, a map of Russia is depicted on the Starlight Headliner while mountain peaks are embroidered on the headrests. The engraved sill plates of each car bear an inscription naming the mountain region that inspired its design, as well as the height of the highest peak in each region. Photo: Rolls-Royce Motor Cars

8. Dawn Silver Bullet collection
CANVAS: DAWN │MEDIUM: AERO COWLING The Dawn Silver Bullet collection cuts a dash with a unique Aero Cowling and ultra-metallic Brewster Silver Paint, in a vibrant nod to the epic Rolls-Royce trials cars of the past. The four-seat Rolls-Royce Drophead is transformed into an adaptable two-seat roadster by the addition of the rakish Aero Cowling with vapour-blasted titanium finisher, heightening the Collection’s sense of speed and purpose. Limited to just 50 examples worldwide, the Aero Cowling windbreak proudly displays the Silver Bullet name and silhouette. Photo: Rolls-Royce Motor Cars

9. Sportive Collection
CANVAS: BLACK BADGE│MEDIUM: COLOUR A Collection of two Black Badge Dawns and nine Black Badge Wraiths were commissioned for the United Arab Emirates. Boasting bold colour combinations and technical fibre, the Sportive Collection encapsulates Black Badge’s expressive and unapologetic nature. In an innovative first for Rolls-Royce, the interior features a technical fibre fascia that has been intertwined with a coloured weave to match the vibrant exterior colour combinations. The hand-painted Coachlines feature a unique ‘Sportive’ motif, while woven-leather door panniers and engraved Bespoke audio frets further add to the dynamic ambience of the Collection. Photo: Rolls-Royce Motor Cars

10. Arctic White and Hotspur Red Phantom
CANVAS: PHANTOM │MEDIUM: COLOUR Commissioned by a Texan Rolls-Royce collector, this contemporary Phantom is finished in Arctic White with a double coachline and double pinstripe in Hotspur Red, indicative of the bold interior colourway. Inside, Hotspur Red paints an arresting scene as every surface, from the lambswool floor mats, privacy curtains to even the luggage compartment, is finished in this vibrant Bespoke colour. The ‘Lakeshore Aurora’ Gallery is designed and created by the Rolls-Royce Bespoke Collective. Photo: Rolls-Royce Motor Cars

