Supermarket giant Asda to axe 200 managers

ASDA is to announce around 200 job losses at its head office Asda House in Leeds and George House, its clothing headquarters in Leicestershire, this morning.

By Ros Snowdon, City Editor
Monday, 24th March 2014, 9:52 am
Asda House in Leeds
Asda House in Leeds

The redundancies will affect around five per cent of the workforce at the two sites, which employ around 4,000 staff in total.

A spokesperson for Asda said: “Over 18 months ago, we reviewed our business after recognising a structural change taking place in the retail market. This led us to set a new strategy in 2013 which will see Asda redefine value retailing in the UK.

“Consequently, we have been talking to our colleagues for some time about the need for change. In the spirit of openness, we’ve let our colleagues know that we will be having some more detailed discussions with them this week about a new structure.

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“Inevitably, this has led to some speculation but as you’d expect, we’ll have conversations about the details with all our colleagues first.”

Announcing trading figures last month, Asda said 2013 was a “tough year” as it slashed prices to keep pace with discounters Aldi and Lidl.