New electricals AO store to open within Tesco Extra Seacroft

Watch more of our videos on Shots! 
and live on Freeview channel 276
Visit Shots! now
A new electricals store is due to open within one of the largest supermarkets in Leeds.

Electricals retailer AO has announced today its in-store experience has opened at Tesco Extra in Seacroft, Leeds.

This is one of five stores-within-a-store as part of a partnership trial with Tesco.

Hide Ad
Hide Ad

The move sees AO expand the electricals category for Tesco customers in its Leeds store.

Tesco Extra AO SeacroftTesco Extra AO Seacroft
Tesco Extra AO Seacroft

The opening of the new store has also created six new jobs, all of which will be staffed by AO colleagues and have been trained by long-experienced “AOers”.

The new roles will assist customers in choosing the right electrical product for them.

Customers will be able to browse and purchase from all the categories (excluding mobile phones) available on

Hide Ad
Hide Ad

This includes larger electricals such as washing machines, fridges, and TVs that can be ordered for home delivery as well a range of smaller products such as kettles and toasters that can be purchased off the shelf.

The 1,075sqft section of the shop has an open kitchen area with breakfast bars, with experts available for customers to question.

The first customer visited the store at 9am this morning.

Hasan Malek, Store Manager at the AO Leeds store, said: “We’re thrilled to welcome the AO team and to show our customers the new AO store. We look forward to offering customers access to our full range of electricals products, so we can bring exceptional online content, product expertise and customer service in a store environment.”

The store is open 9am – 8pm Monday – Saturday and 10am – 4pm on Sunday.

Hide Ad
Hide Ad

This is the fourth store now open as part of a six-month trial.

Tony Hoggett, Tesco’s Chief Operating Officer, commented: “We’re excited about this new partnership with AO which will give customers access to a broader range of products and AO’s technical expertise on electrical goods.

"Our Leeds Extra store is one of five stores to benefit from an AO concession and we’re looking forward to seeing how customers respond to this trial.”

Support the YEP and become a subscriber today. Enjoy unlimited access to local news and the latest on Leeds United, With a digital subscription, you see fewer ads, enjoy faster load times, and get access to exclusive newsletters and content. Click here to subscribe.

Related topics:

Comment Guidelines

National World encourages reader discussion on our stories. User feedback, insights and back-and-forth exchanges add a rich layer of context to reporting. Please review our Community Guidelines before commenting.