Playful East Asian lifestyle brand KENJI to open new store at White Rose Shopping Centre
East Asian-inspired lifestyle and character store KENJI is opening a brand-new immersive shop at White Rose Shopping Centre in time for the festive shopping rush
A popular East Asian-inspired lifestyle brand is set to open its doors at Leeds’ White Rose Shopping Centre just in time for the Christmas shopping period.
Known for its quirky design, playful characters, and wide range of lifestyle goods, KENJI is opening an immersive retail space featuring original character lines, blind boxes, stationery, plushies, accessories, and snacks.
The new store will showcase exclusive character ranges including Underverse, Caw-Ji, and Capybara Pon Pon.
Designed as an interactive experience, the space will also feature dedicated blind box zones, a character statue photo spot, storytelling screens, and access to the brand’s loyalty perk, KENJI Club.
The arrival comes as part of White Rose's ongoing line-up expansion, following recent additions such as Rassam’s Creamery, Hotel Chocolat, Lovisa, and Volcano Falls Adventure Golf.
Steven Foster, Centre Director at White Rose Shopping Centre, welcomed the news: “We’re excited to welcome KENJI to our retail line-up. The brand perfectly reflects the UK’s growing interest in East Asian pop culture, and makes getting to know new characters and collections fun, immersive, and accessible.
“We know our guests will enjoy KENJI’s unique new store, a perfect addition to White Rose in the run up to the festive season, and we look forward to sharing an opening date soon.”
Eddie Shepherd, Managing Director of KENJI, added: “Our UK retail expansion plan had earmarked the centre for a number of years, and we’re thrilled to be opening here before the end of the year.”
An official opening date for the new store is expected to be announced in the coming weeks.