ANYONE who has been in Yorkshire this weekend can‘t fail to have noticed the Tour de France came to town.
Sitting by a roadside awaiting its arrival, did you - like me - wonder how a bike race had suddenly become this important to you? I decided it was an experience not to be missed.
Research shows that when it comes to money and how we spend, it’s far more likely we’ll remember the experiences we’ve had rather than the ‘things’ we bought. As a result there is lots of advice out there that suggests focusing your spending on experiences rather than things. I am talking about the ‘extras’ left after the must do’s and not advocating the continual pursuit of pleasurable experiences minus brain.
I’m looking directly at my Buddha as I write this. I love it because I like how it looks and how it smiles at me, the experience it gives me. It reminds me of an amazing holiday in Cambodia. I don’t feel the same when I look at the trousers I bought in a panic just before setting off on holiday, which I never wore.
Back to the tour, it rolled in and it has rolled out again. Leaving behind the memories and a wonderful glow of pride in Yorkshire and if you lived nearby, it cost nothing!
How good are you at buying lasting experiences rather than things?
Leeds-based Helen Collier is one of only two coaches in the UK trained with the Money Coaching Institute in California. She helps people who are often embarrassed and ashamed about how they’ve handled money to create a financial life they can be proud of. www.harmoneylife.co.uk