Video: Brit wins legal battle against Marvel & DC to use word superhero in book title

A lone British businessman has beaten Batman, Superman and Spiderman over the legal right to use the word '˜superhero' in the title of his book.

Graham Jules was about to publish his self-help manual ‘Business Zero to Superhero’ in 2014 when he got a letter from Marvel and DC Comics claiming the word infringed their jointly-owned trademark. But modest Graham fought back and even rejected an offer of ‘a couple of thousand’ to change his book title. And after a two-and-a-half-year wrangle the multi-billion dollar enterprises have backed down and admitted defeat with the North London entrepreneur.