Parking attendants at two Leeds car parks are going nuts this week, as drivers pay to pull up with conkers.
As the autumn draws in and the leaves begin to fall from the trees, Town Centre Car Parks are getting into the spirit by offering drivers the chance to pay for parking at a rate of one conker equalling 20p in value until Sunday.
People stopping by at the firm’s Merrion Centre and Clarence Dock car parks since Monday have been readily exchanging their horse chestnuts.
Ben Ziff, managing director at TCCP, said: “We’ve had an overwhelming response to the bonkers for conkers campaign so far and we’re really excited about it.
“As a company, we’ve been operating in Yorkshire since 1959 and we felt that it would be fantastic to give something back.”
He said TCCP recognises how environmental issues affect people every day, which is why it has energy efficient LED lights fitted in its lots and its Clarence Dock car park has the largest city centre array of solar panels in the UK.
Following the campaign, the firm has promised to donate funds to the Hetchell Wood Nature Reserve, near Bardsey, which is managed by the Yorkshire Wildlife Trust.
Jonathan Leadley, director of development at Yorkshire Wildlife Trust, said: “This fantastic, but slightly bonkers idea will raise the profile of Yorkshire’s wonderful woodlands and hopefully raise a bit of cash to help us look after them. I hope some of the folk who get involved will enjoy a walk through the woods they will be helping too.”