He portrayed the evil Sheriff of Nottingham in hit TV series Robin Hood. Now Keith Allen has been playing the bad guy once again – but this time in real-life Leeds rather than a fictional Sherwood Forest.
Keith spent a week as 'dad' to six hard-up kids on the Lincoln Green estate for ITV1 documentary Seven Days On The Breadline.
And in its latest episode, he and one of the children, 16-year-old Reece, dodge their fares as they catch a number 42 First bus into Leeds city centre.
The moral of the story, though, turns out to be that crime does not pay.
For the programme's producers have since sent First a cheque for
101.35, covering the missed fares and two 50 non-payment fines.
First, Leeds's biggest bus operator, has donated the money to the Cash For Kids charity.
Keith, meanwhile, was left in no doubt that his young charge did not approve of their behaviour.
The episode shows Reece berating the actor, telling him that "everyone should pay" to go on the bus.
A spokesman for First said: "The honest behaviour of this Leeds lad on national TV is worth more than an advertising campaign costing thousands of pounds."
An ITV spokesman stressed the channel did not condone fare dodging.
He said: "Reece made clear at the time he did not approve.
"The exchange between the two is revealing and it ends with Keith agreeing that fare dodging is wrong."
Keith, father of pop star Lily Allen, is one of four famous faces who sampled life on low incomes for the show.
The others are ex-rugby player Austin Healey, fashion expert Trinny Woodall and former Spice Girl Mel B.
Leeds-born Mel's return home saw her swapping her Los Angeles mansion for an end-of-terrace house in Harehills.