John Lewis announces biggest ever Black Friday

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This Black Friday, John Lewis will be launching its biggest ever selection of Black Friday deals, with thousands of offers available across categories including technology, home, fragrance and toys.

All shops will open early, at 8am, and some will also stay open later than usual to enable customers to benefit from these offers. The deals will also be available on johnlewis.com from midnight for early bird shoppers to get their pick of the best products.

John Lewis also offers inclusive guarantees on electronics and electricals, including 5 year guarantees on televisions.

Dino Rocos, Lead Director and Operations Director, John Lewis said: “Last Black Friday was the biggest week for sales in our 150 year history, with johnlewis.com experiencing a 300% increase in traffic during the early hours of trading on Black Friday itself. We are well prepared for the demand but it’s our customers who will decide the exact pattern of trading.”