Leeds has tapped into its place on the country’s digital map as IT professionals in the capital have their sights set on the north.
A delegation, who attended a premier tech industry job fair in London, said digital companies are also looking at switching their operations to Yorkshire.
Supported by Leeds City Council and Leeds BID, the Leeds representatives had a dedicated space at Silicon Milk Roundabout which was attended by more than 3,000 pre-registered candidates and 175 digital and tech companies.
As well as experts on all aspects of life in the city including its universities, regeneration plans and cultural attractions, the Leeds Tech Zone boasted the added attraction of local graffiti artist Bretski who created a selection of Leeds-themed exhibits.
Herd founder Amy De-Balsi, who led the Leeds Tech team and organised the inaugural Leeds Digital Job in February, said: “It is perfectly clear that major coding schools such as General Assembly are producing graduates happy to come to Leeds.
“We just need to make them better informed about the many opportunities that exist in the city including more than 640 tech job vacancies.
“And the same can be said for global digital talent already established in London but looking for their next move.
“Our messages about the quality of life in Leeds, the competitive salaries and, crucially, housing prices in comparison to London had real resonance with the people we met.
“Rather than run our own job fair in London, the Leeds Digital Job’s Board’s decision to hitch our wagon to Silicon Milk Roundabout proved to be inspired. London can expect to hear much more about the Leeds digital revolution in the time ahead.”