Help for the homeless is on the menu at Leeds digital agency Parallax

Vanessa Carlsson.
Vanessa Carlsson.
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Big-hearted staff from Leeds digital agency Parallax served up a tasty treat for some of the city’s neediest people.

The staff distributed free food to dozens of men and women struggling with homelessness or other problems during an event in Penny Pocket Park, opposite Leeds Minster.

They cooked some of the grub themselves while donations were also sourced from the Real Junk Food Project as well as Trinity Leeds restaurants Nando’s and Pho.

Parallax’s digital marketing manager, Vanessa Carlsson, said: “During the event, the amount of positive feedback we received from the community was deeply humbling.

“We were absolutely taken aback by the many genuine smiles from visitors who looked to be struggling to eat three square meals a day.

“After speaking to many of these happy faces, we found that most soup kitchens and food charity initiatives in the city are held in the evening and there’s not much available during the day – this may be why we experienced such great attendance.”

Parallax’s staff are now planning to stage similar events in the future, including one during the run-up to Christmas.

For further information about the agency, visit the www.parall.ax website.

The Yorkshire Evening Post recently launched a new Digital City platform in partnership with Sky Betting & Gaming.

The platform is designed to highlight the giantstrides being made by a sector that boasts around 3,000 organisations in Leeds.