Could a Leeds landmark be the key to unlock a £10,000 prize?

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One lucky Yorkshire Evening Post reader could soon be toasting a big cash prize courtesy of top pub retailer and brewer Greene King.

The firm has hidden a golden key at a secret location in Leeds as part of a competition it has called King’s Ransom.

Clues to its whereabouts will be provided on the YEP’s Twitter feed – @LeedsNews – over the next few days.

And the first person to work out the hiding place and get their hands on the key will go straight through to the final of King’s Ransom.

They and 14 other finalists will then take part in an on-the-ground treasure hunt-style search for a £10,000 prize that Greene King has stashed somewhere in the country.

A famous Leeds landmark such as Elland Road, Leeds Civic Hall or the First Direct Arena would, of course, provide a high-profile location for the YEP key.

Today, however, Greene King was staying tight-lipped over whether it had picked a well-known spot or gone for a more obscure choice.

The firm’s Mark Blythman said: “We wanted to give someone with a get up and go attitude the opportunity to grab a fast pass to the final, and could think of nowhere better than Leeds, with endless places to hide the key.

“If you are feeling adventurous, keep an eye on Twitter and a coveted place in the final could be yours.”

One clue per day will be tweeted by the YEP on Saturday, Sunday and Monday, using the #YEPgoldenkey hashtag.

Readers who hit upon the correct location will have until 11pm on Monday to head down there and claim the all-important key.

The majority of the other 14 people in the final will have qualified by solving a separate set of cryptic clues that can still be accessed via the website.

They will all be out and about in an as-yet-unconfirmed part of the country on Sunday, September 14, trying to track down the £10,000 booty with the help of another batch of clues.


Keep an eye on the YEP’s Twitter feed – which can be found under the Twitter handle @LeedsNews – on Saturday, Sunday and Monday to be in with a chance of finding the golden key.

The clues will be tweeted using the hashtag #YEPgoldenkey

The person who finds the key first will be in with a chance of winning the £10k prize.

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