A Leeds charity will be out in force at festivals across the city this summer to raise awareness of loneliness among older people.
Representatives from Time to Shine will be at six festivals over the next two months to make people aware of what they can do to help older people.
The charity will ask festival-goers to get Time to Shine temporary tattoos, pose for photos and pledge to show their solidarity with older people. It will also hold information stalls to publicise the work of its delivery partners, recruit volunteers and service users, and promote local neighbourhood networks so people know how to get involved in their local community.
Hanna Wilcock, learning facilitator for Time to Shine, said: “Older people shouldn’t experience loneliness and isolation as an inevitable part of ageing.
“Time to Shine offers opportunities for fulfilment by breaking down barriers and building strong communities.”
Time to Shine is a £6m project managed by Leeds Older People’s Forum (LOPF) and funded by the Big Lottery Fund’s Fulfilling Lives: Ageing Better programme to reduce social isolation and loneliness amongst people over 50.
The charity says there are 246,000 older people in Leeds and about 15 per cent, 37,000 people, are lonely and socially isolated and the older adult population is always growing.
The charity will be at Otley Carnival this Saturday, June 18, at Hunslet Gala on June 25, Holbeck Gala on July 2, Kirkstall Festival on July 9, Armley Festival on August 6 and Leeds Pride on August 7.