Tailored to the uniform market

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THIRTY new jobs have been created and ten more saved at a historic Leeds tailoring firm.

An investment of 300,000 and a move to bigger premises has helped the business grow.

Perry Uniform was rescued from administration by Bernard and Caroline Bunting in 2007 and the operation has gone from strength to strength.

The cash input has gone into developing traditional tailoring and internet retailing and relocation to larger premises has created over 30 new posts and saved ten existing jobs.

School uniforms are the core business of the company founded in Armley in 1946. It was merged into the Bunting's online venture Uniform Schoolwear and relocated to an 18,000 sq ft centre in Bramley.

Ten original staff were retained and over 30 more skilled cutters, machinists and finishers have been recruited as annual sales approach 3 million.

A new showroom in London will open next month.

Mr Bunting said: "By harnessing local manufacturing skills to internet trading, we're able to provide the very best quality at sensible prices. This cuts out middlemen and avoids British or overseas cloth being tailored abroad and imported back into the UK.

"It's a cut-throat and competitive market but our value added services set us apart from the multiple retailers. Most importantly we are available 24(7, 364 days of the year, and we carry stock all year round, not just during the peak back-to-school period.

"Importantly, we use hard wearing, long lasting cloth milled in Yorkshire for our blazers, jackets and suits. We embroider school crests on garments to establish a sense of belonging and identity that reflects the ethos and heritage of the school."

An intelligent internet-based sizing system enables parents to order garments online and have them delivered the next day, complete with name tags, avoiding the August four-hour queues witnessed at some uniform retailers. Most fabrics are from Yorkshire mills.

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