Store’s ethnic buyer on Asian award shortlist

Noor Ali
Noor Ali
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A LEEDS-BORN businesswoman is in the running for a prestigious honour.

Noor Ali has been shortlisted for a prestigious Asian Women of Achievement Award.

She has been chosen for the Business Woman of the Year category for her work at supermarket giant Asda as an ethnic buyer.

She is also a member of EMAG - Ethnic Minority Advisory Group, a lead mentor for Race for Opportunity and a lead mentor for the Mosaic Group. The Asian Women of Achievement Awards were founded and chaired by author and entrepreneur Pinky Lilani and are held in association with Lloyds Bank Corporate Markets.

They aim to champion the contribution made by Asian women across British business, public, cultural and political life.

The Awards have been running for 12 years.

This year’s 44-strong shortlist includes Kamal Basran, founder of The Authentic Food Company, TV chef and presenter Ching He-Huang, leading businesswoman Jyoti Deshpande, singer Kanika Kapoor, Baroness Warsi, BBC presenter Ritula Shah and lawyer-turned-entrepreneur Priya Lakhani.

The judging panel is chaired by Sir Nicholas Young, chief executive of British Red Cross, and the winners will be announced at a ceremony at the London Hilton on May 19.

Pinky Lilani said: “The judges were overwhelmed by the calibre of individuals entering this year’s awards, each and every one with a truly inspiring journey of personal and professional courage and triumph.”

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