Children’s digital entertainment developer Dubit establishes base in LA

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THE YORKSHIRE-based children’s digital entertainment developer Dubit has opened a US office.

The £3m turnover company, which has its head office in Leeds, has hired Brad Schultz, whose father Bill worked with the legendary Jim Henson, who created The Muppets, to run the US operation. Mr Schultz has become Dubit’s vice president of brand strategy. He will oversee the growth of Dubit’s Los Angeles-based production facilities. The US now accounts for more than half of the company’s business.

Mr Schultz joins Dubit from children’s talent network Tryout. He was also founder of mobile games publisher Flying Penguin. Until recently he was head of Moshi TV at Mind Candy, where he launched the company’s video initiatives and developed the plans for the recently released Moshi Monsters Movie.

A Dubit spokesman said: “Mr Schultz has a natural flair for developing kids’ content, having grown up in the animation industry. His father, Bill Schultz, is a successful TV producer having worked on titles including Jim Henson’s Muppet Babies, The Transformers, and My Little Pony ‘n Friends, before winning two Primetime Emmy Awards for his work on The Simpsons.”

Dubit chief executive Ian Douthwaite said: “Brad has a fantastic pedigree in children’s entertainment and it’s a great coup to have him join the team.”

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