CAR retailer JCT600 will be the main sponsor of the Bradford Cricket League for the sixth year.
The Bradford-based firm gives its name to the league and has banners at league grounds and on the league’s website, trophies and umpires’ jackets.
The league has 152 international cricketers amongst its past players.
Keith Moss, president of the JCT600 Bradford Cricket League, said: “It’s great news that JCT600 is continuing its sponsorship. We appreciate that these are tough economic times and we are proud that we have such a strong, supportive and loyal sponsor.
“The backing of JCT600 has allowed us to be innovative. In 2010, we introduced computerised scoring and offered real-time live scores from every match through our league website which has proved hugely popular and driven up our web audience figures.”
The League Championship was won last season by Woodlands for the fifth time in seven seasons.
Pictured, from the left, are Alan Birkinshaw and Keith Moss of Bradford Cricket League with Jack Tordoff, chairman of JCT600.