Stan Ternent may have jolted many Huddersfield players out of their comfort zones since his arrival – but Dean Hoyle feels he should make no apologies for that.
Town under-performed badly last term, with chairman-elect Hoyle and the board going for an enforcer-style "gaffer" not afraid to metaphorically bang a few heads together in a bid to create a winning culture at the sleeping giant following Andy Ritchi
e's exit.
Having laid the ground rules and foundations in the close-season tangible on-pitch results have – as yet – failed to materialise as Town acclimatize to life under Ternent.
With crowds set to average around 15,000 this term thanks to Town's cut-price season ticket offer, handling intense expectation is another factor players have had to take on along with life under Ternent's "tough love" regime.
But despite the indifferent start Hoyle is confident the club he first started watching on the Kilner Bank at their former Leeds Road home at the end of the 1970s, will come good once the raft of signings Ternent has brought in have gelled.
Hoyle, 40, boss of £110m-turnover Card Factory – based in Wakefield – became hooked on Town at the start of the 1979-80 campaign, the season when Mick Buxton's vintage lifted the old Division Four championship.
And he has placed his faith in another bluff, authoritative yet widely-respected North Easterner in Gateshead-born Ternent to bring the good times back to Town.
On the new managerial broom, Hoyle, who has backed Ternent with hard cash after sanctioning the six-figure arrivals of Keigan Parker, Gary Roberts, Ian Crainey and rookie striker Tom Denton, told Yorkshire Sport: "It's been a bit of a culture shock for many people.
"Because we had Andy Ritchie, who was very laid back, and you've now got Stan, who is the opposite. He is very forceful, frank in his views.
"It's like chalk and cheese and maybe his (Ternent's) players need to understand that.
"These things take time. We've got 10 new players and a manager who is trying to bring further new players into the club.
"We've also got the existing squad from last season and it's about trying to find the right formula to work with and the right formation.
"Nothing's easy. People said Leeds United would win the division by Christmas, but I think they are changing their views over that, aren't they!
"We're in a situation where there's a lot of expectation. A lot of players haven't played under these conditions before – with the expectations of the crowds we have.
"That's something the players have got to accept and get on with.
"It's okay for a player to say he wants to play for a big club like Huddersfield, Leicester or Leeds United.
The full article contains 468 words and appears in Yorkshire Sport newspaper.