An innovative fundraising project has seen a Leeds choir raise its £4,000 target to be able to perform and record a concert this Sunday at the Victoria Quarter.
St Peter’s Singers used online crowding-funding website Indiegogo to attract donations - which came in from all over the world - and reached its total this week, just in time for Sunday’s concert.
The website allows donors to pledge varying amounts of cash - in return for something from the singers.
For this project, it ranged from £1 to download a track from the recording to £12 for the final CD to £300 for a mention in the CD’s booklet and dinner for two at Leeds’ Harvey Nichols.
Quentin Brown, the choir’s concert manager, said: “We’re absolutely elated to raise the money. It’s absolutely fantastic. And to hit it with nearly a week to go is great because we can start firming up our plans now.”
St Peter’s Singers - a mixed choir of about 40 voices which performs regularly at Leeds Minster - began their mission in May to try and record a performance in the Victoria Quarter, with the aim of bringing their music to the masses.
Quentin said: “The project is to perform and then record music by a cathedral choir, but rather than in a cathedral, record it at the Victoria Quarter. The point is that the Victoria Quarter has many attributes in common with a cathedral - in terms of architecture, there’s a lot of stained glass and big lofty spaces and strong acoustics. We want to bring the music to a wider audience - to people who probably would never set foot inside a church or cathedral.”
He said crowdfunding works well if the project excites people - and the singers saw money coming from as far afield as Vermont, USA.
He said: “The idea is lots of people give a little bit. The money doesn’t get used or taken unless the target is reached. So there’s security that it won’t get frittered away. In terms of PR, crowdfunding has certainly got out
The free concert takes place from 8pm. Check www.stpeters-singers.org.uk in the future to order copies of the final CD.
*** A free workshop and masterclass will be hosted by Indiegogo - the world’s largest crowdfunding platform - at the Tetley, Hunslet Road, Leeds on Monday.
Young people, entrepreneurs, artists, fashion designers, musicians, inventors, charity campaigners, business owners can attend the event, from 6pm to 8.30pm to see how the website could support their ideas.
The masterclass is coming to Leeds as part of a national tour and aims to get least 100 new campaigns in the city off the ground before the end of the year, raising at least £1,000 to turn each idea into a reality. Register at https://www.eventbrite.com/e/go-crowdfund-britain-masterclass-tickets-11978583265?ref=estw