The perfect tonic! Leeds-based Run For All hails new deal with health insurance company

Last year's Asda Foundation Leeds 10K event.
Last year's Asda Foundation Leeds 10K event.
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The Leeds-based organiser of some of the UK’s most popular running events is celebrating a new link-up with health and life insurance company ViiSana.

ViiSana will be an official partner of Jane Tomlinson’s Run For All events throughout the rest of this year and the whole of 2017.

Races that will benefit from the firm’s support will include the Asda Foundation Leeds 10K and the Plusnet Leeds Half Marathon.

Run For All events manager Charlie Tatman said: “We’re delighted to welcome ViiSana as a sponsor of Run For All events.

“Its vision of promoting healthy lifestyles works alongside our own aims to encourage people to get involved in physical activity and to achieve a personal goal, whatever their ability.”

ViiSana provides a wide range of personal and business protection products that cover life, serious illness and health insurance.

Paul Ollerton, the firm’s managing director, said he was “extremely proud” to be involved with Run For All’s events, which are part of the lasting legacy of the inspirational Leeds fundraiser Jane Tomlinson.

Jane raised £1.8m for good causes before her death from cancer aged 43 in 2007.

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