Get ready Leeds for the John Lewis effect

Leeds's new flagship John Lewis department store will be a shop window for a range of Yorkshire products as the retailer looks to expand its local offering.

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Under its ‘Made Locally’ initiative, the five floor Victoria Gate store will showcase more than 120 Yorkshire products when it opens on October 20.

The Yorkshire range is sourced from 11 regional suppliers, all of which are based within a 30 mile radius of Leeds. The products will also be available on johnlewis.com, making them available to shoppers across the country.

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The suppliers who will be showcased in the store, part of the large-scale Victoria Gate development, are a veritable who’s who of quintessential Yorkshire products, including Spink & Edgar, a family-owned company based in Leeds which produces the retailer’s own-brand mattresses. The Yorkshire-produced mattresses will be available at the new Leeds shop as well as candles from The Harrogate Candle Company and gin from Masons Yorkshire Gin.

Anna Rigby, head of buying for home accessories and gifts at John Lewis, said: “We know that our customers are interested in the provenance of products and as a British retailer, we’re proud to support British design and quality by sourcing locally.

Developers say the £165m development will bring hundreds of jobs and training opportunities to the region when opened.

It is currently 74 per cent pre-let and will also boast new retailers and restaurants including Russell & Bromley and Tommy Hilfiger.

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The full list of Yorkshire businesses who will sell out of the Leeds branch is Martha and Hepsie, Myroo, The Art Rooms, Bags by Butterfly Tree, Tipple Tails, Jolly Smith, Jane Katherine Houghton, Yorkshire Deli and Little Red Berry.

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