Former Emmerdale actors reunited off-screen to celebrate the region’s Tickled Pink campaign which raises money for breast cancer charities.
Natalie Anderson and Sammy Winward dropped into Asda’s Pudsey store and joined local community colleagues from Middleton, Pudsey, Morley and Barnsley to celebrate the region’s campaign, as the Leeds-based supermarket chain partners with Breast Cancer Care and Breast Cancer Now for the 20th year.
Launched in 1996, Asda’s Tickled Pink campaign has raised more than £48m, transforming the work of both charities which focus on helping anyone affected by breast cancer receive the best care, support and information and funding research into breast cancer. This year the campaign will exceed the £50m fundraising mark.
Sammy Winward said: “Asda’s Tickled Pink campaign offers support and makes information available for anyone affected by breast cancer when they need it most, as well as funding life-saving research. It’s really important to recognise Yorkshire’s contribution over the past 20 years and get behind the events in store.
“Everyone knows someone who has been affected by breast cancer and without the vital funds raised through Asda’s Tickled Pink campaign, people with the disease won’t be able to get the support they so desperately need when faced with a breast cancer diagnosis.”
Judith Finlay, who had a double mastectomy following a battle with breast cancer, met the ex-soap actors.
Judith, 57, said: “As someone who has battled with everything breast cancer throws your way, I was delighted to meet the girls and celebrate Yorkshire’s fundraising efforts over the last 20 years.”