With the Christmas shopping season now in full swing, The Yorkshire Evening Post is again urging readers to give their backing to local traders.
Through our Shop Local, Eat Local, Play Local campaign we’ve been spreading the message about just how important it is to promote our town centre.
And now we’re delighted to support this year’s Small Business Saturday, which takes place on December 6.
The grassroots campaign highlights small business success and encourages consumers to support them.
The day itself takes place on the first shopping Saturday in December, but the campaign aims to have a lasting impact.
Editor Jeremy Clifford said: “The Shop Local, Eat Local, Play Local campaign which we launched earlier this year has really resonated with our readers. We have been delighted to play our part in encouraging more people into the town centre, whether it be to visit a shop, restaurant or leisure activity.
“Small Business Saturday mirrors these aims and we hope people will take the theme on board and do more of their Christmas shopping locally, not just on the day itself but throughout the festive period.”
In the run-up to the event, organisers will highlight the importance of the initiative with its bus tour stopping in Leeds on Monday, November 17.
Michelle Ovens, national campaign director, said: “We always said we wanted this to be the start of something amazing; a regular event that shines a light on small businesses throughout the UK in a way that is hugely beneficial to both the local and the national economy.
“Small Business Saturday reinforces that message and demonstrates the level of diversity, innovation and talent that is active within our small business sector.”
The event also has support across the political spectrum and Shadow Business Secretary Chuka Umunna is full behind it.
He said: “Small Business Saturday is a fantastic opportunity for all of us to get behind local small and independent businesses. They make our high streets more vibrant, create vital jobs, and help support the character of our villages, towns and cities.
“This year’s Small Business Saturday is set to be bigger and better. So, please put it in your diary and back your local shops and small firms.”
HOW BUSINESSES CAN TAKE PART
Small Business Saturday wants all kinds of small businesses to get involved in the event, whether it be a family business, local shop, online business, wholesaler or small manufacturer.
For details of how you can take part, you can visit the website at smallbusinesssaturdayuk.com and click on the ‘Get Involved’ link.
There you will also be able to download a digital pack, sign up to get a local marketing pack, which includes posters you can use on the day, and get social media ‘shout outs’ when you share your plans for the upcoming event.
The Yorkshire Evening Post is also keen to hear how shops in the area are planning to mark Small Business Saturday.
If you’re doing anything special or unusual for the event or are hoping to get involved, let us know.
You can e-mail us at firstname.lastname@example.org.
Alternatively, you can tweet us @LeedsNews.