More than 750 retail jobs are at risk after the UK stores of lingerie chain La Senza went into administration for the second time in just over two years.
A corporate rescue team from PwC said it will listen to offers for the 55-store chain, which was rescued by the UK arm of an Arabian retail group in 2012.
Marnixheath, which operates the La Senza stores in the UK employs 752 people across England, Wales and Scotland.
The Yorkshire Evening Post understands 14 jobs are at risk at the chain’s White Rose branch, nine jobs are at risk at the Trinity Leeds store and nine jobs are at risk in Wakefield.
Robert Moran, who has been appointed joint administrator of Marnixheath, said: “Like many other retailers, La Senza has been hit hard by the difficult economic environment and a slowdown in consumer spending.”
Mr Moran added: “There are no immediate plans to close any stores and the administrators shall continue to assess the trading strategy over the coming days and weeks.”
Staff have been paid and will continue to be paid for their work, he added.
When La Senza collapsed into administration in 2012, there were 1,300 redundancies and the closure of more than 100 outlets.
However, 1,100 jobs were saved when 60 of its stores were sold by KPMG to the UK arm of Kuwait-based Alshaya. The UK business changed its name to Marnixheath in January.
Marnixheath said: “Every effort has been made for two and a half years to transform and revitalise the La Senza UK business, but it has continued to experience difficult trading conditions, against the backdrop of a challenging economy and the changing dynamics of the UK retail market.
“We have, therefore, decided with regret that there is no alternative to administration.
“We will work closely with the administrators as they explore their options for the business and if they choose to close all or part of the business, every effort will be made to support staff in finding alternative opportunities for employment.”