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Theo Paphitis
A DRAGON has fired up plenty of new customers for a Harrogate business.
The company has received £10,000 worth of new custom and extra online interest after businessman Theo Paphitis, who features on TV’s Dragons’ Den, backed it on his weekly Twitter feed.
Mr Paphitis chose Harrogate Motorhomes as one of the UK businesses to be promoted on his feed which he produces every Sunday.
The firm’s mention on the Small Business Sunday feed gained Harrogate Motorhomes £10,000 worth of business, another 200 followers on Twitter within hours, an increase in website activity and a number of business propositions.
Former firefighter Annette Wingate started the Harrogate Motorhomes business at Follifoot near Harrogate in August 2010, making a turnover of £50,000 in its first year.
She now runs a fleet of five vehicles from a new base on The Grove in Harrogate and a sixth will arrive soon.
Ms Wingate said: “The response was astounding.
“I was delighted to have been chosen as just one of six businesses in the UK to get a mention from more than a thousand who put themselves forward, but I didn’t really expect such an overwhelming response.
“It’s helped to ensure 2012 is off to a fantastic start and I’m extremely grateful for Theo’s support.”
She added: “I’m hoping to create new jobs this year as we’re now able to offer motorhome storage as well.
“I’m delighted to have enjoyed such a positive start to 2012 but we won’t be resting on any laurels.
“I can’t help feeling there’s been an element of zeitgeist so far but you can’t rely on that in business. Success is normally the result of hard work and I’ll be doing more of that to make sure we keep finding new customers and keeping the ones who have found us already.”
Mr Paphitis’s business interests include Ryman and Red Letter Days, and his charitable trust supports good causes.
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Saturday 26 May 2012
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