AMP Awards: Leeds bands mean business in music contest

QUEST FOR GLORY: Almost Like People.
QUEST FOR GLORY: Almost Like People.
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Budding rock stars are preparing to perform at Leeds’s biggest music venue in a battle of the bands with a twist.

Musicians from seven of the city’s high schools have reached the final of the AMP Awards, which will see them perform for a crowd of around 1,000 at the O2 Academy next month.

The aim of the contest is not simply to discover the next home-grown chart-toppers, like the Kaiser Chiefs, but also to inspire youngsters interested in the business side of the industry.

Josh Hill, AMP director, said: “The battle of the bands element follows the usual process but equally important is the business element.

“All bands need a stage, an audience and, most importantly, an effective and organised promotional team with business skills and enterprising ideas to get their talents noticed.

“The kids manage it and run it and we provide a safety net for them to operate within a professional environment.”

The competition started in Harrogate in 2008 and is now in its second year in Leeds.

The bands and business teams are from Ralph Thoresby High, Allerton Grange High, Boston Spa School, The Grammar School at Leeds, Roundhay School Technology & Language College, Wetherby High and Horsforth School.

The best band from each school will now take to the stage in front of a panel of music industry experts on March 26 in a bid to win cash for school music equipment and a chance to perform at a summer festival.

And the business teams must make a presentation to a panel of experts.

Previous winners Book of Job, have already won a record deal and have just recorded their debut album.

The event also features the itchyKOO photography award, open to students at all participating schools, for producing the most iconic image of the competition.

Visit: www.itchykoo.co.uk

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